News

The COVID-19 pandemic has undoubtedly reshaped consumer behavior on a global scale, leaving a lasting impact on industries worldwide. Among the most affected sectors is the Fast-Moving Consumer Goods (FMCG) industry, which had to quickly adapt to...

In recent years, Vietnam’s fast-moving consumer goods (FMCG) sector has experienced steady growth, driven by changing consumer lifestyles, urbanization, and increasing demand for convenient yet high-quality food products. Among the most notable...

In recent years, Vietnamese culinary culture has continued to gain international attention—especially through iconic dishes like pho. One of the standout stories in the instant food industry comes from VIFON, one of Vietnam’s oldest and most...